The Police, Liikenneturva (the Central Organisation for Traffic Safety in Finland) and Autonrengasliitto (The Tyre Specialists of Finland) have since 1997 gathered for a common cause to promote use of appropriate tyres to avoid aquaplaning. The Tyre Check safety campaign has made the drivers pay more attention to the condition of their tyres in the autumn which over the years has lead to an improvement in the tyre condition.
Tyre safety has been brought to the consumers´ attention through the informative Tyre Checks and active media campaigns. The campaigns encourage the drivers to keep an eye on the tread depth of their tyres in compliance to theme “Check your tyres in time”. The theme emphasizes the driver’s own responsibility in a positive way. Read more.